Road Not Taken is a segment in which people, who have chosen the road less traveled by, share their journey with us. Read the interviews and get inspired! :D
Hi
lovable foodies and learn to live non foodies ;) I am Nithya an IT graduate
turned into blogger extended to food stylist and photographer who also ended up
becoming a cake artist recently.
-Can you tell us more about
your educational background?
I
studied Bachelors in Computer Science and then went ahead to do my Post
graduation in IT as well. Probably road most taken but at the very wrong time
for the industry. Ended up joining a not so craving for kind of IT job,
developing websites using .Net. I kicked myself out after a year when I
realized sitting in a chair and staring at a computer was not my forte at all.
-Why did you choose cake
baking as a profession? What inspired you to do so?
Post
my walk out from IT, I realized I had a passion and flair for cooking and food
art. As I ventured into it a bit more I realized my love for baking since it
was a science that I could beat my mom (the best cook in the world) easily at.
Home baking being a bit new and road not taken, I wanted to venture it more
seriously. I took up a french pastry course full time for two months and also
learnt the art of cake decorating from an institute at Bangalore. Pastries and
cakes are the real 'hot cakes' for a city like Chennai and making customized
cakes is like bringing happiness for someone, hence choose it as a serious
profession.
-Do you remember the first
cake you loved eating? Were you a cake addict as a child?
The
first cake that I really remember loving to eat and crave for was the Chocolate
truffle with ice cream at Sweet Chariot at Ispahani, Chennai. I have saved
money and tummy space several times to binge on them. Lost count of the number
of cakes I would have indulged on. I am still salivating thinking of it now.
I
wasn't particularly cake addict as a child since the sad choice we had was the
green colour cake with full of nuts on it from a renowned old time bakery which
tasted just of butter and sugar. No offence but those cakes could not make me
an addict at all.
-What was the first cake
you ever baked? Can you share the photo of it along with your experience with
it? Who was your rat to test the cake with?
The
very first cake I baked was an eggless milk maid microwave cake. The recipe was
shared by my cousin and I instantly tried it. Stirred in the very simple recipe
and put the batter in a very regular home use glass bowl and baked it using the
microwave mode. This mode can get your cake done in under 10 mins and hence the
thrill of checking it out was so much more. I sat next to the oven and was
staring through the glass full time. I was so proud of myself when the cake
raised and felt like a rocket science engineer who achieved a launch
successfully ;)
The
cake tasted yummy and my parents were the rats who approved of it too ;)
Her First Cake:
-When did you start taking
up cakes as a serious profession? How difficult was it in the starting days?
Did you have to convince your parents to not be conventional?
I
went commercial only few months back, precisely Feb 14th 2014 and baked my
first cake for a customer but from my own family who trusted I could do it
well. With the feedback and encouragement I received I started taking up
orders. From then on it’s no looking back at all.
My
family as well as my extended family have been super encouraging and I am
blessed for that. I never had to convince them on what I was going to do. They
knew I took up a less travelled road but they have stayed with me and guided me
when I needed advice. Help from all sides have always been there for me and
their first look feedback is what I trust and work with until date.
The
difficulty in this profession so far is to convince clients on the new technology
or rather new variety of ingredients used in these cakes and to make them
believe it’s worth every penny they spend. My first few clients were apprehensive
about the work and the cost which is not to be blamed for since I was a newbee
in the field but now I am proud to say I have repeated customers and most of
them come by word of mouth and recommendation from other customers :)
-How much do you earn? I am
not asking this to send a report to income tax ;) People should know that
making a living with something we are passionate about is not difficult. Parents
thing only engineering, medicine or being a CA pays well.
Just like any other business even this
depends on the number of orders I am able to cater in a month. Once you
establish a name and start working at least 20 days out of 30 I can assure you
can earn anywhere from 15000-30000 a month easily. More than the monetary value
the satisfaction of putting in your efforts for yourself and gaining
recognition for it makes it stand out from any other profession where millions
are doing the same work everyday.
-Tell us more about your
day to day routine as a cake artist?
It’s
been amazing to have different things to do each day. My schedule changes every
single day. It could be taking orders on phone, confirming through email.
Browsing for ideas, sketching my own ideas, convincing the client on a theme.
Buying ingredients, sourcing more from whole salers. Baking the base cakes and
whipping the creams. Moulding the cakes into shapes and icing them. making figurines
and flowers and finally assembling them all to deliver. Each day is a hectically
creative day :)
It
is definitely complicated, stressful at times physically and mentally but
awesome at the end of the day.
-Who encourages you the
most?
My
family. They are a big bunch but all of them encourage me in their own way to
their best levels possible. The iorny is they are all my marketing managers
too. All of them have my cake pictures in their smart phones ready to show
people they meet :)
-You bake a cake for a
party, it comes out really well. Won’t you be tempted to gulp it down yourself?
Love
the question! Most of the time it’s the other way round. When a cake comes out
really well I would want to showcase it in a glass box eternally and would
never want anyone to cut it at all ;)
-Has some cake ended up
being a failure? Can you share the photographs? Failures are the stepping stone
to success. People should know that it wasn’t easy for you to reach where you
are.
Lots of trial and error happens in my
kitchen laboratory and have faced failures multiple times.
Raisin cake was the worst of the lot. It
was one of the first few cakes I tried and I totally skipped using the most
important ingredient being the baking powder! The cake dint raise and was close
to a hard rock. Though I was depressed I never gave up. To mention my super
encouraging dad even ate the cake by dunking it in a glass of milk. Epithome of
encouragement ain't it ;)
It has not been easy until date since
success of baking science depends on lot of conditions and loads of hard work
has gone in to get them all right. I work on it each day and learn new things
as I grow with it.
-A Link to you blog/your
facebook page.
Blog link - www.4thsensecooking.com
Face book page link - https://www.facebook.com/4thsensecooking
-“Road not taken” has a
segment called ‘Confessions’. We would like to listen a confession from the
cake queen. Could be silly/ serious.
A
silly confession - I have never eaten a fondant cake made by anyone else at all
until date :( No one made it for me.
Few of her Cakes:
Find her on Facebook
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